Wednesday, February 13, 2013
The Great Craft Conspiracy
I have not really been inclined to blog about beer lately. I have lost my mojo....
I moved back to Australia in 2009 with much enthusiasm towards the rapidly growing craft beer movement. However, what I have found is that the local craft beer market is comprised of inconsistent American style beers that are difficult to find, expensive and all seem to have an cardboard oxidized note.
The message is, the great Australian Craft Beer revolution was a flop..... The stores are dominated by 'craft brands' which are brewed by the same mega breweries that have dominated since the end of time. These beers are still brewed to a price, although now the margin is even higher.
Where are all the small bars, cafes and brewpubs to support the scene? I can list all the Sydney based venues on one hand.
Why does Australian craft beer retail for $25 a six pack (5% abv) while I can buy a six pack of Ballast Point IPA (7% abv) which has traveled across the globe for $18?
Why is Australia still a craft beer desert?
My answer is to craft my own beer at home. I feel sorry for everyone else.